Apple May Need to Change Course on Price, Supply Chains Amid Renewed Trump Rhetoric -- Market Talk

Dow Jones05-24

1427 ET - Apple has sought to avoid the brunt of tariff pressures by shipping iPhone products to the US from India and Vietnam, but it hasn't been enough to placate President Trump. Trump said today iPhones manufactured abroad could face import taxes of at least 25%, noting he expects the devices to be made in the U.S. and not in China, India, or elsewhere. "Given the deal with China, Apple will have been hoping that tensions with the US government would begin to ease, but this has appeared to be a false dawn," says Quilter Cheviot's Ben Barringer. "Given the renewed rhetoric coming from Trump, this position may need to change, and greater consideration given to either upping prices, moving supply chains or ultimately both." (denny.jacob@wsj.com; @pennedbyden)

(END) Dow Jones Newswires

May 23, 2025 14:28 ET (18:28 GMT)

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