Bull case: AI makes Adobe products better, more people use them, and Adobe earns more money.
Bear case: AI makes creative work so easy that people no longer need Adobe's expensive software.
A simple analogy:
Adobe used to sell shovels during a gold rush.
AI is a new type of shovel.
Adobe can either sell the new shovel and make more money, or the new shovel becomes so cheap and common that anyone can compete with Adobe.
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- VivianChua·00:42Nice 💚💚💚1Report